Art Direction for West Elm’s Holiday 2020 campaign. Images used across marketing channels, including site, email, catalog, and social. Photographed on-location at “The Lorca,” a Catskills vacation rental owned by designers Coco and Breezy Dotson.
Photography by Ryan Liebe.
Styling by Amy Wilson
Soft Styling by Fern Rudin.
Art Direction for West Elm’s 2020 product collaboration with apparel designer Eileen Fisher. The textile products that comprised the collection were all crafted from recycled denim, made in Eileen Fisher’s studios in Upstate New York. The goal of the imagery was to highlight the material qualities of the products and the sustainable nature of their production. Photographed on-location at Eileen Fisher’s Upstate NY studio, at West Elm’s Brooklyn photo studio, and outdoors at a farm in Upstate NY.
Concepted in collaboration with West Elm Video Art Director Nadia Anderson.
Photography by Ryan Liebe.
Styling by Ashley Cheeks.
Art Direction for West Elm’s 2020 product collaboration with outdoor retailer REI. The products within the collection blended the casual, urban ethos of West Elm with REI’s focus on the outdoors and quality. The goal of this shoot was to frame REI’s typical products in a setting that would make them more appealing for casual gatherings: hang-outs with friends, picnics, and days in the park. Photographed on-location in Northern California.
Photography by Seth Smoot.
Styling by Kendra Smoot.
Art Direction for West Elm’s Summer 2020 campaign. Images used across marketing channels, including site, email, catalog, and social. Photographed on-location in Marin County, CA.
Photography by Seth Smoot.
Styling by Kendra Smoot.
Concept, art direction, set design, and writing for West Elm.
Videography by Zack Taylor. Styling by Marie Sullivan. Food Styling by Jason Schreiber.
How To Make Hot Chocolate, From Scratch
It’s a good thing that beach season is months away, because if there is one thing that makes this time of year tolerable, it’s huge mugs of piping-hot melted chocolate, milk, and whipped cream. We’re talking, of course, about the obligatory beverage of any wintertime night in: hot chocolate. While your hot chocolate ritual might entail a box of factory-sealed envelopes containing micro-portions of chocolate-flavored powder (it has a time and a place and we don’t judge), we’re here to tell you that an über-rich, molten hot chocolate made from scratch takes almost the same amount of time and effort to make. Get out a bar of chocolate and put on some sweatpants—let’s make hot chocolate!
Concept, art direction, and set design for West Elm.
Photography by Ryan Liebe. Styling by Amy Wilson.
Concept, art direction, and set design for West Elm’s 2019 Pride Campaign.
Hosted by Sean Santiago. Videography by Zack Taylor. Styling by Ashley Cheeks.
Concept, art direction, video editing, and title design for West Elm
Videography by Zack Taylor. Styling by Elvis Maynard.
How To Pack A Suitcase
Let’s just get this out of the way: nobody likes to pack. Unless you are a next-level organizing fiend with an inexplicable love for tedium, you probably put off filling your suitcase until the very last minute. This might be expedient in the moment, but has a tendency of complicating things once you reach your destination. We’ve all found ourselves hunched over our bag, tossing wrinkled t-shirts onto the floor in an attempt to find a toothbrush. With the holidays right around the corner, packing becomes even more of a challenge—how to pack your clothes, toiletries, and presents into a carry-on? We got you. Here are a few quick tips to simplify your packing + help you feel organized once you get to your destination.
