Created to promote West Elm's new collections of dinnerware. Concept, art direction, set design, video editing, and title design for West Elm. Videography by Zack Taylor. Styling by Marie Sullivan. Food Styling by Jason Schreiber. Read More
How To Fold A Napkin
Next-level napkin-folding tips for the social series #AskWestElm. Videography by Zack Taylor. Styled by Jason Schreiber. Originally published as "3 Seriously Epic Napkin Folding Techniques for Your Table" — Thanksgiving is about friends, family, and the opportunity to give thanks for the Read More
Fireplaces
Concept, art direction, set design, and writing for West Elm. A series of long-loop Fireplace + Yule Log videos. Designed to be played on televisions, videos were created in conjunction with the launch of West Elm's Fireplace app for Apple TV. Originally published as "Stream These Stylist Yule Read More
What Plant Is That?
A video series on basic plant care, created for West Elm's Instagram channel. Concept, art direction, video editing, and title design for West Elm. Videography by Zack Taylor. Read More
How To Make The Bed
Concept, art direction, video editing, title design, and writing for West Elm. Videography by Zack Taylor. Soft Styling by Eduardo Vinueza. Created for and published on West Elm's Instagram. Your bed won't make itself! ? Here are all of the layers for making a perfect bed: ✨ 1. Flat sheet - Read More
How To Create A Gallery Wall
Concept, art direction, video editing, title design, and writing for West Elm. Videography by Zack Taylor. Styling by Ashley Cheeks. Originally published on the West Elm blog as "4 Super Simple Ways To Create A Gallery Wall" — Let's talk about gallery walls. Pretty much a thing since the Read More