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REI Camp Fire

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Created as a "Yule Log" loop, to be played as part of West Elm's Apple TV Fireplace app, in collaboration with REI. Animation by Alex Eben Meyer. Read More

Are You Faux Real?

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A game for Instagram and YouTube that highlights West Elm's faux-botanicals assortment—plants you can't kill! Concept and art direction for West Elm Photography by Landon Vonderschmidt. Read More

How To Make Hot Chocolate

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Concept, art direction, set design, and writing for West Elm. Videography by Zack Taylor. Styling by Marie Sullivan. Food Styling by Jason Schreiber. Originally published on Front + Main as "How To Make Hot Chocolate, From Scratch" — It’s a good thing that beach season is months away, because if Read More

The Haute Seat

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Concept, art direction, and set design for West Elm's 2019 Pride Campaign. Hosted by Sean Santiago. Videography by Zack Taylor. Styling by Ashley Cheeks. Read More

How To Pack A Suitcase

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  Concept, art direction, video editing, and title design for West Elm Videography by Zack Taylor. Styling by Elvis Maynard. Originally published as "How To Pack A Suitcase" — Let’s just get this out of the way: nobody likes to pack. Unless you are a next-level organizing fiend with an Read More

Party-Ready

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Concept, art direction, set design, video editing, and title design for West Elm. Videography by Zack Taylor. Styling by Elvis Manard. Originally published on the West Elm blog as "How To Get Your Apartment Party-Ready" There are certain things that are no-brainers when it comes Read More

How To Set A Table

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Concept, art direction, video editing, title design, and writing for West Elm Videography by Zack Taylor. Styling by Marie Sullivan. Food Styling by Jason Schreiber. Originally published for the West Elm blog as "How To Set Your Table for The Holidays" — If you’re miserable at chopping Read More