Art Direction for West Elm’s Spring 2021 campaign. Images used across marketing channels, including site, email, catalog, and social. The goal of this shoot was to to present a home outfitted for family living, elevated but casual and unfussy enough for life with kids. Styling direction was light and relaxed, with elements of play and accidental beauty strewn about: stacks of books, art displayed casually along a ledge, a bright orange dining chair used at a desk.
Photography by Adrian Gaut.
Styling by Colin King.