Art Direction for a West Elm product collaboration with an apparel designer from Paris. The goal was to convey a visual link between West Elm’s Brooklyn roots and our collaborator’s laid-back Parisian aesthetic. This location was selected for its unfussy appeal: worn-in wide-plank floors, impressive collection of vintage pieces, and understated grandeur. We styled the collaboration products alongside the home’s existing artwork, furniture, and stacks of books to heighten a casual and lived-in sensibility.

Photography by Pernille Loof.

Styling by Mieke ten Have.