MAXWELL TIELMAN

Art Direction

Ditmas Park Craftsman

Art Direction for West Elm’s Spring 2021 campaign. Images used across marketing channels, including site, email, catalog, and social. The goal of this shoot was to to present a home outfitted for family living, elevated but casual and unfussy enough for life with kids. Styling direction was light and relaxed, with elements of play and accidental beauty strewn about: stacks of books, art displayed casually along a ledge, a bright orange dining chair used at a desk.

Photography by Adrian Gaut.

Styling by Colin King.